TikTok Stars Who Have Gone International

They are winning big!

By  | Oct 20, 2021, 06:10 AM  | Top of the

Elsa and Mc Shem
Tiktok is an app that many people use to share funny and short video clips. The app became the most popular social media app in 2020 overtaking Facebook. Some of the major celebrities from Africa have gone international due to their social media popularity on Tiktok. Let’s take a look at some of the Tiktok stars winning and going global:

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Elsa Majimbo


We know Kenyan Elsa Majimbo from her funny TikTok clips that feature her eating crunchy potato crisps, cracking jokes while leaning back to a pillow. She also has a popular sunglasses that are removed when she makes a hilarious joke.


Elsa has over 1.1 million followers on TikTok and her videos are constantly shared on other social media apps due to her popularity. Elsa gained popularity from making relatable home-based funny clips that resonated with many people including famous celebrites Lupita Nyong’o, Rihanna, and Naomi Campbell.


Elsa’s short TikTok clips have earned her endorsements and interviews from international brands alongside global recognition from fans. Elsa won the 2020 E! People’s Choice Awards in the African Social Star category.  Elsa also won the Forbes Woman Africa Awards in the Entertainer category.


These wins keep coming as Elsa was also featured in major global magazines such as Vogue, BBC UK, Forbes, New York Times, Allure, and Netflix’s Strong Black Lead.

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Following her wins, it is not weird for one to scroll social media and find netizens calling upon the God of Elsa, especially women who Elsa seeks to motivate.

“So the fact that here I am, my 19-year-old, young, dark-skinned self, and I’m able to do it and make people happy — I feel like it’s a chance to show other women in Africa that they can do it, too," Elsa told Vogue.

Maybe its time the comedian lets out the secrets to her success?

 

Mc Shem Comedian


Mc Shem is a comedian from Nigeria with the most following on the TikTok app in Nigeria. The comedian has over 4 million followers on TikTok and he grew his following and gained popularity during the lockdown period in Covid-19 pandemic. He began posting his videos in May 2019 and currently has more followers that all his other social media platforms combined


Mc Shem has been featured on international magazines such as Vanguard due to his immense success on TikTok. In his interviews, Mc Shem let out his secret for success. He said that he began making money during the lockdown period because social media has no time or place restriction, which allowed him to create so much content. 
“As is done in business, I did an analysis by observing trends and what people were doing to command large followership. And I applied the insights to my Tiktok account. I checked pages of those who were already big on the platform and applied the insights,” he told Vanguard.


Mc Shem has an international following that he says would not have been possible if not for social media. He notes that all his social media accounts give him access to fans and ensure he earns money from them. 

“Let me tell you, social media is the new gold mine,” Mc Shem revealed to Tribune.

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